Ad-tech industry: GDPR complaint is like holding road builders to account for traffic violations

A war of words – in the form of automotive analogies – has erupted between privacy advocates and the Interactive Advertising Bureau (IAB) over a General Data Protection Regulation (GDPR) complaint filed over ad exchanges.

IAB has hit back, saying that the complaint is “fundamentally misdirected” at IAB Europe, likening it to holding road builders accountable for people speeding or parking illegally. However, privacy advocates point out “You’re not road builders, you’re the traffic authority”.

Full article: Ad-tech industry: GDPR complaint is like holding road builders to account for traffic violations • The Register