Starting April 5th, Meta will use 'legitimate interests' as its legal basis for targeting EU users with tailored advertisements.
The European Parliament is toughening rules on political advertising, aiming to making elections more transparent and less vulnerable to interference.
noyb is not satisfied with the €390 million privacy fine for Meta, sdays it had to be 4 billion euros.
From February advertisers will no longer be able to see young users’ gender or type of posts they have engaged with.
Social media company Meta is to appeal after the Irish Data Protection Commission fined the company for breaching GDPR.
French DPA fined Apple for setting Advertising ID without consent of iPhone users.
The feds say cybercriminals are buying online ads to impersonate brands with the aim of stealing or extorting money from victims.
Ireland’s data watchdog now has one month to adopt the EU’s decision, which could impact Meta’s targeted advertising policies in Europe.
Consumers don’t see value of sharing data and marketers want a “one size fits all” privacy law, the IAB finds.
Italy supports a full ban on targeted advertising based on the tracking of users, but France seems to be on the fence.