IAB Europe case referred to CJEU
Brussels Market Court of Appeal referred to Europe’s top court several legal questions in case of IAB Europe’s transparency framework’s GDPR compliance.
marketing
GDPR in Marketing: 7 Strategies to Ensure Compliance
General Data Protection Regulation (GDPR) is a European Union law adopted to protect the privacy of individual’s data. Today, businesses […]
Adtech giant Criteo faces $65M fine in France for GDPR consent breaches
French adtech giant Criteo has been found in breach of European Union data protection regulation and hit with a €60 million sanction.
Italian DPA warns Tik Tok against ‘personalized’ ads based on legitimate interest
Italian DPA warned TikTok on change of legal basis for personalizing ads to legitimate interests and emphasised that consent must be used.
Apple App Store Adtech Targeted by German Antitrust Probe
Apple’s tracking crackdown wasn’t only about protecting users—it was about beefing up its own business, German authorities say.
Digital advertising in the cross-fire of upcoming EU regulations
New draft EU regulations are set to have far-reaching consequences for the digital economy, particularly on how data is collected and processed for online advertising.
Amazon and 3rd Parties Collect Voice Data from Smart Speakers
Amazon and third parties use data from smart speakers to sell you stuff, says report.
Report spotlights vast scale of adtech’s ‘biggest data breach’
New data about the real-time-bidding (RTB) system’s use of web users’ info suggests Google and others are processing and passing people’s data.
Google’s FLoC flopped because it failed to provide privacy
FLoC’s critics were spot-on: FLoC’s privacy problems were what led Google to trade FLoC for the Topics API.
The ad industry pursues a global framework to navigate diverse privacy laws
Governments crackdown on clandestine data flows has created demand for better data protection in the online ad industry.
Google is testing its new Privacy Sandbox settings in Chrome
Google is starting “origin trials” for its Chrome Privacy Sandbox, its new system for serving targeted ads without using cookies.
Google maneuvers toward new user-tracking norms
The future of the user-tracking landscape for advertising technology companies was supposed to be cleared up this year.