Government agencies and police forces are using targeted social media ads based on protected characteristics and stereotypical traits to reach minority groups, raising ethical concerns.
Meta, parent company of Facebook and Instagram, will ask EU users for consent to display personalised ads due to recent regulatory rulings.
The European Parliament is auditing Google’s advertising practices dating back to 2020 following a report by Adalytics.
Requiring a consent for marketing emails is acceptable prerequisite for lottery participation, says Finnish DPA.
Starting April 5th, Meta will use ‘legitimate interests’ as its legal basis for targeting EU users with tailored advertisements.
The European Parliament is toughening rules on political advertising, aiming to making elections more transparent and less vulnerable to interference.
From February advertisers will no longer be able to see young users’ gender or type of posts they have engaged with.
French DPA fined Apple for setting Advertising ID without consent of iPhone users.
Ireland’s data watchdog now has one month to adopt the EU’s decision, which could impact Meta’s targeted advertising policies in Europe.
After months of stagnating debates on the ePrivacy Regulation, EU lawmakers and diplomats have moved on.
Consumers don’t see value of sharing data and marketers want a “one size fits all” privacy law, the IAB finds.
Italy supports a full ban on targeted advertising based on the tracking of users, but France seems to be on the fence.