IAB’s proposed framework for GDPR criticized

A second publisher-side advocate has come out against the Interactive Advertising Bureau (IAB)’s proposed consent framework.

Jason Kint is the CEO of Digital Content Next, a New York City-based trade association of about 70 premium publishers in the US and Europe, including The New York Times, ESPN, The Washington Post, CBS, BBC, PBS and Financial Times.

Source: Publishers’ trade association on IAB’s proposed framework for GDPR: ‘A non-starter’