Advertisers Demand Antitrust Probe of Google’s Ad-Tracking
Digital advertisers are seeking a wider German antitrust probe of Google’s news service, potentially deepening scrutiny of how the search engine gathers data.
The Movement for the Open Web, a group of advertising technology and publishing companies that prefer not to be named for fear of retaliation from the Alphabet Inc. unit, filed a complaint with the German Federal Cartel Office on Tuesday.
Source: Advertisers Demand Antitrust Probe of Google’s Ad-Tracking – Bloomberg