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Two Bills Introduced to Restrict Microtargeting of Political Ads

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Members of Congress have introduced two bills to restrict the microtargeting of online political advertisements.

The Banning Microtargeted Political Ads Act, sponsored by Rep. Anna Eshoo (CA-18), would prohibit online platforms from targeting ads at users on the basis of their personal data. The Protecting Democracy from Disinformation Act would restrict microtargeting of political ads based on demographic characteristics and personal data collected online.

Source: Two Bills Introduced to Restrict Microtargeting of Political Ads

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