Privacy Groups Claim Online Ads Can Target Abuse Victims

Complaints filed in Europe claim internet companies categorize users based on potentially sensitive browsing habits, and then use those labels to target ads.

For instance, the list of labels agreed upon by the Interactive Advertising Bureau, a trade group that establishes industry norms, includes categories like incest/abuse support, gay life, hate content, substance abuse, and AIDS/HIV.

Source: Privacy Groups Claim Online Ads Can Target Abuse Victims | WIRED