IAB releases DPIA guidance for Digital Advertising under GDPR
IAB has developed and published practical guide to carrying out data protection impact assessments (DPIA) under the EU’s General Data Protection Regulation (GDPR).
Guide provides background and describes the DPIA process in the context of processing data for digital advertising generally and for real-time bidding (RTB), in order to help companies understand their obligations and how to comply with them in practice. It explains how to incorporate the DPIA process into a company’s normal course of product design and development.
Source: GDPR Data Protection Impact Assessments (DPIA) for Digital Advertising under GDPR – IAB Europe
