Google Agrees UK Oversight, Buffer, for Cookie Replacement
The U.K. markets watchdog, The Competition and Markets Authority, will play a role in how Google architects a third-party cookie replacement to ensure it’s not anticompetitive.
Google has also committed to addressing concerns from the CMA that it will not use data from its other products, like Search and Analytics, to benefit its own business when third-party cookies are phased out.
Source: Google Agrees UK Oversight, Buffer, for Cookie Replacement
