Apple hit with privacy complaints over iPhone tracking tool
A privacy group Noyb has filed complaints with the German and Spanish data protection authorities under the EU’s Cookie Law against Apple over a tool in iOS 14 that allegedly tracks iPhone user behaviour without consent.
The group claims that Apple’s Identifier for Advertisers (IDFA) activates when a user sets up an iPhone without offering a chance to consent or even notifying them of its existence.
Source: Apple hit with privacy complaints over iPhone tracking tool | IT PRO