Apple fined 8 million euros for use of Advertising ID
On 29 December 2022, the CNIL’s restricted committee imposed an administrative fine of 8 million euros on APPLE DISTRIBUTION INTERNATIONAL because it did not collect the consent of iPhone’s French users (iOS 14.6 version) before depositing and/or writing identifiers used for advertising purposes on their terminals.
Following a complaint concerning the ad personalization in the App Store, the CNIL carried out several investigations in 2021 and 2022 in order to verify compliance with the applicable regulations. The CNIL services found that under the old version 14.6 of the operating system of the iPhone, when a user visited the App Store, identifiers used for several purposes, including personalization of ads on the App Store, were by default automatically read on the terminal without obtaining consent.
Source: Advertising ID: APPLE DISTRIBUTION INTERNATIONAL fined 8 million euros | CNIL