Business Benefits of Investing in Data Privacy Management Programs

This study by the Centre for Information Policy Leadership (CIPL) and the Privacy Center of Excellence at Cisco explores the business benefits and return on investment (ROI) of DPMPs. In particular, the study demonstrates that organizations are experiencing a wide range of benefits from investing in DPMPs. These include risk management and compliance benefits, as well as positive benefits to use and leverage data more effectively and confidently for responsible innovation. It also demonstrates that investing in a DPMP can give confidence to external stakeholders, including customers, data subjects/users, investors, business partners, and regulators. Moreover, this study highlights that by investing in the elements of accountability, including via the use of a privacy maturity model, organizations can potentially experience substantial financial benefits. Organizations are starting to communicate these benefits to senior leadership and the board, but would like to better understand how to utilize privacy metrics to measure the effectiveness of their privacy programs.