The Popular Family Safety App Life360 Is Selling Precise Location Data on Its Tens of Millions of Users
Life360, a popular family safety app used by 33 million people worldwide, has been marketed as a great way for parents to track their children’s movements using their cellphones. However, that the app is selling data on kids’ and families’ whereabouts to approximately a dozen data brokers who have sold data to virtually anyone who wants to buy it.
The Life360 CEO said that the company implemented a policy to prohibit the selling or marketing of Life360’s data to any government agencies to be used for a law enforcement purpose in 2020, though the company has been selling data since at least 2016.
The company’s privacy policy notes Life360 “may also share your information with third parties in a form that does not reasonably identify you directly. These third parties may use the de-identified information for any purpose.”
Full article: The Popular Family Safety App Life360 Is Selling Precise Location Data on Its Tens of Millions of Users
