Parenting club Bounty fined £400,000 for selling users’ data
The parenting club Bounty has been fined £400,000 – one of the largest penalties possible – for sharing its data with marketing agencies without users’ permission.
Company illegally shared 34.4 million records with 39 companies – data brokers including Acxiom, Equifax and Sky – without securing consent from their users.
Source: Parenting club Bounty fined £400,000 for selling users’ data
