Google faces privacy complaints in European countries

Google’s privacy woes are set to increase after campaigners on Tuesday filed complaints to data protection regulators in France, Germany and seven other EU countries over the way it deals with data in online advertising.

At issue is real-time bidding, a server-to-server buying process which uses automated software to match millions of ad requests each second from online publishers with real-time bids from advertisers.

Source: Google faces privacy complaints in European countries – Reuters