The aim of the Guide is to improve transparency in the digital advertising supply chain in the areas of data, cost and inventory source. The Guide provides questions for each stakeholder category to be asked at different stages of the supply chain. First launched in 2018, the Guide is updated on a regular basis by IAB Europe’s Programmatic Trading Committee.
EDPB Publishes 2023 Annual Report
The EDPB's 2023 Annual Report highlights key achievements in data protection law, including the adoption of binding decisions and outreach […]