50% Would Share Smart Device Data For Discounts

When it comes to sharing data from smart devices, many consumers will give it up, for a price. That price can involve simple discounts on utilities or product improvements. Roughly 50% of U.S.broadband households are willing to share data from their smart devices for discounts on electricity, according to new research from Parks Associates.

Source: 50% Would Share Smart Device Data For Discounts 06/01/2017