This Article discusses the digital advertising regulatory landscape including the EU ePrivacy Directive, GDPR, CCPA, and other US state consumer privacy laws.
CCPA
Google and Apple have tried to crack down, but location data brokers are moving to a new way to collect your whereabouts that’s much harder to detect.
A proposed class action lawsuit alleges Flo Health, a fertility-tracking mobile app maker, unlawfully shared sensitive user data with Google, Facebook, AppsFlyer Inc. and Flurry Inc.
A federal judge dismissed several claims in a proposed class action accusing the Google of causing its Chrome browser to send users’ personal data to Google even if users have not chosen to “sync” the browser with a Google account.
Regulations state that methods for submitting requests to opt-out may not be designed with the purpose of, or have the substantial effect of, “subverting or impairing” a consumer’s choice to opt-out.
The Florida state legislature is considering a sweeping data privacy bill introduced by Governor Ron DeSantis in February.
Ancestry.com Inc. convinced a federal judge on Monday to dismiss a lawsuit by California residents who claimed the genealogy-based company’s inclusion of their photos in its Yearbook database violated their privacy rights.
Attorneys for Google battled it out with a group of plaintiffs who say the company violated their privacy by storing their web browsing history even though they took a specific step they believed would shield them from being tracked.
The California Consumer Privacy Act has been notoriously ambiguous, so people have turned to the courts for clarity.
The California Privacy Rights Act (CPRA) makes significant changes to the California Consumer Privacy Act (CCPA), which was originally passed by the California legislature in 2018. However, the CPRA does not take effect until January 1, 2023, giving businesses a bit more than two years to prepare. The CPRA adds new obligations on both businesses […]